“Oh no. I can’t believe this. What do we do now?”
That’s how it starts. And after it sinks in, it’s time to shift into crisis mode.
Are you ready? Do you have a plan that aligns with your top business risks?
Every organization has a list of things that could go wrong, and typically they also have a plan for what to do operationally when the inevitable happens. But how are you going to communicate? To your employees, your customers or clients? Your regulator or government agency? The media? The public?
I’ve been receiving inquiries lately on building Crisis Communication Plans, and I have to say that I absolutely love this work. It’s the perfect role for an external partner because I’m happy to ask the dumb/obvious questions, and I’ve been through a few doozies myself.
If you’ve been thinking about it – now’s the time. While you are calm and clear headed, let’s get that plan in place to help your leaders communicate confidently in high-pressure moments.
When “Oh No” Happens: Are You Ready to Communicate in a Crisis?
When a crisis hits, organizations often know what to do operationally — but far fewer know what to say.
